A MODERN APPROACH BUILT ON A RICH HISTORY

by Kate Waterhouse

Introducing our new brand refresh… We have been working on this for some time and are very excited to finally be able to share it with you all.

Since 1990, R&B Estate Agents has offered their professional services and knowledge to the local area and has built up a well-established reputation. However, in the past 2 years, the Estate Agents industry has changed dramatically.

With over 100 years of combined expertise in a confusing and conflicting market, R&B offer exceptional service, honest transparency and we take the time to understand you in order to make this exciting yet stressful time as hassle-free as possible.

However, our previous brand wasn’t truly portraying who R&B are and what we stand for as a team. Therefore, it was decided that it was time for a change, to take things to the next level. We rebranded to help you understand who we are and how we can help you…

The R&B brand has an established heritage and reputation within Lancaster, therefore the new brand needed to reflect this as well as show R&Bs modern approach to a somewhat dated industry. The logo tweak introduces a new modern font and large typography to show off key messaging, this instantly makes R&B feel modern, look approachable and less dated. The new brand and imminent website brings together all of R&Bs core values and challenges the perceptions of the industry with R&Bs personal touch.

Introducing R&B…YOUR estate agents, offering a modern approach, built on a rich history.

R&B is Knowledgable

R&B is Transparent

R&B is Driven

R&B is Proud

R&B is YOUR Estate Agent

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